Choose ready-made when speed matters
A ready-made build is finished, tested and live in days. You are buying a proven layout with real content structure rather than paying for discovery, wireframes and revisions.
It suits businesses whose needs are well understood: a service company, a shop, a clinic, a studio, a restaurant.
Choose custom when the product is the website
If the site has to model something unusual — a booking engine with odd rules, a marketplace, a portal tied to your own systems — start from a custom build. Bending a finished template around a novel process costs more than building it properly.
The middle route
Most buyers land here: buy ready-made, then use a enhancement pack plus a small custom-development block for the one or two features that are genuinely specific to them.
